ONUX was born from the vision of ONE Unified Xperience.
This mission still very much remains the sole goal of what LoneSync envisions for your service, devices, team and across your brand/business. Service branding naturally become blended with the ONUX name and made sense at the time. Yet there was still a piece which seemed to be missing to keep this mission unique - just as your mission in your profession and business is unique to you, wanted to make sure to keep this unique LoneSync name throughout.
Therefore LoneSync(aka One Sync) Service naming was expanded to include Xperience and become LSX(LoneSync Xperience).
An Example is the LSX Suite as shown here:
As you see ONE Unified Xperience still remains within the Slogan and overall mission, while LSX becomes the new Service Branding.
Overall mission remains the same, just updating branding to continue a Unique Mission and to better represent your Unique Vision as well.
Hope you Enjoy!